As Ponce City Market continues welcoming the community to experience its dynamic culinary and retail offerings, the property is also integrating itself into Atlanta’s entertainment and music scene. Spearheaded by Party at Ponce on Saturday, October 10, Ponce City Market celebrates the city’s musical talent through a variety of programming and partnerships.
Party at Ponce marks the first official event to be held on property since the rehabilitation process began in July 2011. A tribute to the October 2011 event of the same name, live concerts by artists with Atlanta roots will perform the evening’s entertainment. Folk-rock duo Indigo Girls will return as the headlining band along with singer-songwriter Shawn Mullins, and singer-songwriter David Ryan Harris. A second stage will showcase other local musical acts. Party at Ponce will also feature tastings from the acclaimed lineup of Central Food Hall chefs and neighboring restaurants.
“Ponce City Market represents visionary greatness for Atlanta and now it’s a reality,” says Emily Saliers of Indigo Girls. “I am thrilled that we will be playing for the official opening, and as a resident of Atlanta, I can’t wait to hang out there.”
Guests of Party at Ponce will also be treated to a first sip from City Winery, the entertainment venue, winery and restaurant debuting on property in early 2016. Upon opening, New York-based City Winery will join Atlanta’s music and entertainment venues including Eddie’s Attic, The Tabernacle and Laughing Skull Lounge. The concept will offer private and group cooking classes and wine tastings as well as a weekly lineup of musicians, artists and comedians performing live.
“I can tell you from personal experience that the kind of artists that play the City Winery venues across the country will absolutely love to add Atlanta to their itinerary, and music fans in town will be thrilled,” says Russell Carter Artist Management Ltd. president Russell Carter. “Midtown convenience, fine wine and food, the best touring artists in a downright classy joint – what more could you ask for? City Winery is going to elevate Atlanta’s already vibrant live music scene to a new level.”
Further supporting the city’s musical talent, Ponce City Market also recently launched a Thursday concert series dubbed “Ponce City Nights.” Hosted by Brooklyn-based record label Paper Gardens and inspired by “Chelsea Nights” held at New York City’s Chelsea Market, “Ponce City Nights” celebrates emerging local artists across all genres with concerts in the property’s main courtyard. The event is held every other Thursday from 6:30 to 8:30 p.m. and is free to the public.
Tickets for Party at Ponce are $95 per person through Thursday, October 1 and $105 per person beginning Tuesday, October 2. Tickets include chef tastings from more than 25 chefs, entry to concerts and private access to Ponce City Market. Available to guests 21 years of age and up. This year’s Party at Ponce will raise funds to benefit the Atlanta BeltLine Partnership, Georgia Organics, The Atlanta Bicycle Coalition, Museum of Design Atlanta and other initiatives of the Jamestown Charitable Foundation.