Rita Restaurant Corp. Offers Franchising Program for Don Pablo’s
Rita Restaurant Corp. of Madison, Ga., announced in early December its first-ever franchising program for its flagship brand, Don Pablo’s.
The company plans to franchise many of its existing 40 company-owned restaurants as well as new Don Pablo’s restaurants. Plans call for 30 franchised restaurants by 2012.
Rita Restaurant Corp. is offering for sale cash-producing restaurants under their re-franchising effort of selling corporate locations to franchisees. In addition, both single- and multi-unit franchise licenses will be offered in existing and new markets. Investment costs are $40,000 per restaurant for the initial franchise fee and $10,000 for each additional restaurant. Franchise candidates must have successful restaurant business experience in the desired market as well as aggregate net worth (personal or ownership team) of $750,000 including $250,000 in liquid assets per restaurant.
For more information on the franchising program go to www.donpablos.com or contact Kurt Schnaubelt at 706-343-2410 or kschnaubelt@dp-h.com.
Paul Seidman, chief operating officer for Rita Restaurant Corp., said the company will initially focus franchise growth on markets where there are Don Pablo’s currently operating. Targeted markets currently include Philadelphia, Pittsburgh and Baltimore/Washington in the Northeast; Indiana, Cincinnati and the state of Michigan in the Midwest; Dallas in the Southwest; and Orlando in the Southeast. However, the company will also consider franchise locations in new markets domestically.
“While our initial goal is to further penetrate existing Don Pablo’s markets, what we’re most interested in at this time is finding the right franchise partners. We want business operators and entrepreneurs who have the experience, enthusiasm and customer-centric focus to be the driving force in moving Don Pablo’s into the future,” Seidman noted.
