Baskin-Robbins announcedthat Albany, Augusta and Savannah, Georgia are now open for franchise sales. Nearly 30 new stores are projected throughout the three cities and the surrounding communities. Baskin-Robbins currently operates more than 6,000 stores in 35 countries and opened more than 600 stores globally in 2008. Overall, the franchisor has nearly 2,700 locations.
To fuel this growth in and around Albany, Augusta and Savannah, Baskin-Robbins is actively seeking store developers who possess strong financial backgrounds, the desire to maximize their territory’s sales and have a passion for the communities they will serve.
“As the Baskin-Robbins brand continues to develop in Georgia, we’re excited to provide new store owners with the unique opportunity to capitalize on their territory’s potential, serve as the face of the brand in the community, as well as set the direction of the market’s growth,” said Salman Siddiqui, vice president of global business development, Baskin-Robbins.
Baskin-Robbins enters 2009 with several new real estate concepts that provide interested area developers with a range of flexible real estate design options. The Cafe 31 model operates as a high-end dessert bar with ice cream and coffee products. Cafe 31 is currently being tested outside of Boston. The traditional concept is an updated, stand-alone store featuring all of Baskin-Robbins’ standard equipment and offerings. Traditional stores can also support a drive-thru depending on the real estate selected. Lastly, the BR Express concept is a brand new soft serve-based kiosk design offering a convenient and simplified solution for malls, sports arenas, airports or other small co-branded real estate opportunities.
