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Gusto! Announces New Westside Restaurant to Open by Early Fall 2018

gusto!gusto! founder Nate Hybl announced he is opening a third location of his fast casual restaurant at Northside and 17th, a new development in West Midtown that will be anchored by Kroger and will host a mix of retail and office space. The restaurant, which currently has locations in the South Buckhead and Virginia-Highland neighborhoods of Atlanta, is set to open in September.

Construction on this location begins in July, and global architect Gensler will make adaptations and efficiencies to gusto!’s current business model for the new store’s smaller footprint of 1,430 square feet. Although Gensler is tasked with the challenge of editing gusto!’s modern industrial style for a smaller space, the restaurant will still feature the same speedy service and familiar interiors for which the brand has become known. The West Midtown design sports gusto!’s signature bright yellow and white color palette, an open kitchen, countertop seating and local art.

“This unique, smaller restaurant will showcase another version of gusto!, offering us the opportunity to lean into a new model that could work for other areas,” says Hybl, who is also scheduled to open a Decatur location of gusto! later this year.

gusto! West Midtown will also offer catering services and delivery via Uber Eats and Postmates.

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